Article by Howe and Strauss in Harvard Business Review

A new article by Neil Howe and William Strauss was released in the July–August edition of the Harvard Business Review.

“The Next 20 Years: How Customer and Workforce Attitudes Will Evolve” explains how today’s three dominant generations—Boomers, Gen Xers, and Millennials—will evolve in the workplace, the economy, community, and politics over the coming decades. Generations are among the most powerful forces in history, explain the authors. Tracking their march through time lends order—and even a measure of predictability—to long-term trends.

To view the article, go to the Harvard Business Review.

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